Souper Bowl of Caring tackling hunger for Central Texans in need

Pallets of food being unloaded from Souper Bowl of Caring. (KXAN Photo/Dani Guerrero)

AUSTIN (KXAN) — One in four children statewide and one in six Central Texans are at risk of going hungry every day, which is higher than the national average.

These empty stomachs are what is fueling one of the largest fundraisers at the Central Texas Food Bank. Souper Bowl of Caring is a massive month-long food-drive that starts on Jan. 6 and ends on Super Bowl Sunday. Registration begins Dec. 16.

The event combines Central Texans love of football with the need to tackle hunger. You can either buy canned good from your local HEB, Central Market or Randall’s grocery stores and donate them. Cash donations will also be accepted at the registers.

If you register on Friday, you can host your own food drive at your work, school, or place of worship. All of the food will be donated on Superbowl Sunday.

The goal is raise enough for five million meals. The Central Texas Food Bank works with 300 different agencies in the area that provides at least 46,000 meals every week.

“We have a number of Central Texans, hundreds of thousands of Central Texans, that are caught in the tyranny of the moment. They are forced to make a decision, about 80 percent of them every single month have to make a decision as to whether or not to pay their rent, whether or not to buy medicine, pay their utility bills or buy food,” said Derrick Chubbs, Central Texas Food Bank CEO.

Gigi Barnett is LIVE with how you can help hungry Texans on KXAN TV every half hour from 4:30 to 9 a.m.