Student absences cost you

AUSTIN (KXAN)- KXAN’s back to school coverage continued Wednesday morning as we focused on the importance of getting your kids to class.

Ashton Cumberbatch, president of the Austin Area Research Organization and Bobby Jenkins, President of ABC Home and Commercial joined us in the KXAN studio.

They talked about a website from E3 Alliance called Missing School Matters.

Cumberbatch will be speaking at an attendance rally at 8:30 a.m. on September 2 at the Long Center. provides commenting to allow for constructive discussion on the stories we cover. In order to comment here, you acknowledge you have read and agreed to our Terms of Service. Users who violate these terms, including use of vulgar language or racial slurs, will be banned. If you see an inappropriate comment, please flag it for our moderators to review.

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